If you’ve been thinking there’s a theme to these Two Minute Warnings for the last several weeks, you’re right! People hate unpleasant surprises! So we’ve been making sure shippers not just see, but understand how the unprecedented CODE RED conditions in the transportation markets could affect their freight budgets in 2021.
We’ve been producing these Two Minute Warnings for several years. Based on feedback, we know it's important to continue highlighting issues that can adversely impact your freight costs or supply chain operations. That said, one challenge is that periodically people may wonder: “Are these issues really that serious?” In other words, is this a “boy crying wolf” thing?
Despite economic challenges, the demand for freight continues to surge. We're seeing and hearing things we never thought we'd hear at the beginning of the year, and especially during the early onset of the pandemic. Given these conditions, we’ve heard from several C-Level executives over the past two months asking: “What the heck is going on in the transportation marketplace?” So we are excited to invite you to join us for the TranzAct, NASSTRAC and CSCMP outstanding "Code Red Freight Forecast" webinar on October 20 at 11am CDT, where you can hear directly from leading executives in the logistics industry.
